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Small Business SEO Guide: How to Get Online Visibility

Today, maintaining an online presence is no longer optional for small businesses – it’s mandatory. Having a website isn’t enough – you need to ensure your business can be found by the right people at the right time. That’s where Search Engine Optimization (SEO) comes in. Welcome to our Small Business SEO guide, your one-stop… Continue reading Small Business SEO Guide: How to Get Online Visibility

10 Email Segmentation Strategies An eCommerce Needs in 2025

Email marketing remains a cornerstone of eCommerce success. Still, generic blasts (a marketing strategy where a single message is sent to a large audience all at once) are no longer enough. Business-loving customers don’t always eagerly await your next email campaign, so carefully breaking them down into numerous categories can really pay off. Using behavioural… Continue reading 10 Email Segmentation Strategies An eCommerce Needs in 2025