Imagine this: You’re on a crucial business trip, about to close a major deal. Suddenly, you find your laptop has been stolen, and with it, all your vital client emails, meeting notes, contract drafts, doodles on paint and a few (email) love letters you never managed to send to your crush. A nightmare scenario, right?… Continue reading IMAP vs. POP3: Which Is Better for Business?
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10 Email Segmentation Strategies An eCommerce Needs in 2025
Email marketing remains a cornerstone of eCommerce success. Still, generic blasts (a marketing strategy where a single message is sent to a large audience all at once) are no longer enough. Business-loving customers don’t always eagerly await your next email campaign, so carefully breaking them down into numerous categories can really pay off. Using behavioural… Continue reading 10 Email Segmentation Strategies An eCommerce Needs in 2025
