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The checkout process is the final step in converting visitors into paying customers for any eCommerce store. Simple as that! Optimizing this crucial stage of the checkout process can significantly impact your sales and reduce cart abandonment rates. In this comprehensive guide, we’ll explore the best practices for creating a seamless and efficient eCommerce checkout… Continue reading eCommerce Checkout: 14 Best Practices for Maximizing Your Sales

The crossroads between User Experience (UX) and Search Engine Optimization (SEO) have become increasingly significant, and these two subjects are much more deeply connected than you might guess. As search engines like Google continue to prioritize user satisfaction, understanding how UX influences both SEO and overall user behaviour and engagement is crucial for businesses aiming… Continue reading How Does Website User Experience Impact SEO?

It’s not uncommon for small businesses to start a blog online. In fact, many of them are doing so for various reasons. Starting a blog for your small business can be a game-changer and can be an incredible help for any small business owner. Whether you’re offering online services or physical products as an eCommerce… Continue reading How to Start a Blog for Your Small Business and Why You Need To

Ever feel like you’re yelling into the void when it comes to attracting new customers? Improving Local SEO is definitely a pathway that can take your business to a whole new level in terms of engagement and conversion rates. This EasyHosting blog is about improving local SEO and focuses on Canadian small businesses that are… Continue reading Improving Local SEO for Canadian Small Businesses

Ever shrunk a browser window to see how your website looks on mobile, only to find text overflowing or images getting cut off? You’re not alone!  A website that looks great on one device can turn into a frustrating mess on another. And that’s because today we use tons of mobile devices for our everyday… Continue reading Responsive Web Design: Ensuring Your Site Works Everywhere!

Most people find the idea of hosting their own website daunting. They believe that advanced technical skills are needed for web hosting configurations. That is simply untrue. Anyone can host a website, and you don’t need to be a development expert. It’s as easy as creating an account on social media.  If you wish to… Continue reading 6 Simple Steps to Host Your Website in 2024

Today, your customers expect lightning-fast support.  To be more exact, they expect you to support them 24/7. But let’s be honest, fielding a team of live agents ready to answer questions at 3 am can be a bit of a challenge. If your business is just starting out, it might even feel like a far-fetched… Continue reading The 6 Benefits of Using AI Chatbots for Customer Service

Did you know that short-form content can outperform lengthy content in terms of engagement?  Think about it. Just like how short-form videos like YouTube Shorts or Instagram Reels are taking the internet by storm in the video side of things, bite-sized content on platforms like Twitter (now X) and LinkedIn can be incredibly effective. From… Continue reading What Is Microblogging and Why It’s Gaining Popularity

With more and more people turning to the Internet to shop, having a strong online presence is essential το Increase eCommerce sales.  However, simply having a website is not enough. You need a solid digital marketing strategy and the right web host to drive traffic and convert prospective customers into long-time buyers.  In this EasyHosting… Continue reading 7 Ways To Increase eCommerce Sales (& How To Choose A Web Host)